Does Your Football Club Have a Fan Growth Strategy? You Need One
Football is about goals as it is about fans.? Any football team that gets its fan strategies right has put the best foot forward on the journey to success, because that is the only sustainable economic model. It is therefore imperative to be as aggressive on the field of play as off, vis-?-vis attraction of fans. The trick is to attract more fans and keep the existing fan base very loyal.? Then, benefit from them by attracting them into stadiums, having them buying your merchandise, get sponsorship, media coverage and …